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Home » Category Pirates’ Christopher Lochhead Breaks Down Digital Natives Vs. Native Analogs
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Category Pirates’ Christopher Lochhead Breaks Down Digital Natives Vs. Native Analogs

Bob EvansBy Bob EvansAugust 24, 2022Updated:November 4, 20222 Mins Read
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Acceleration Economy Cloud Wars Expo

June’s live Cloud Wars Expo event featured dozens of industry leaders allowing the Acceleration Economy team access to the inner workings of the greatest growth market the world has ever known.

If you missed the Expo or just want to catch up on sessions you were not able to attend, then you’re in luck. We recorded more than 40 hours of education sessions from the event, which are available for free to Acceleration Economy subscribers. We’re also previewing the content in this series of Moments, which feature highlights from each session.

In this Cloud Wars Expo Moment, excerpted from the main stage fireside chat, Category Pirates‘ Co-Creator Christopher Lochhead breaks down the perceived generation gap dividing digital natives from the previous generation of native analogs. and what that means for leaders today and moving forward.

Highlights

00:01 — Lochhead explains what makes the life experience of digital natives — anyone under the age of 35 — vastly different than any generation before them.

00:37 — Analog events, such as Lochhead’s given example of a sunset, could be considered an “interruption” of the digital native’s primarily online life experience.

01:24 — “Native Analogs” (age 35+) maintain rich digital lives as well but aren’t as integrated with cloud and smartphone technologies compared to the upcoming generation.

02:30 — Native digitals will only get progressively more digital-focused as the cloud industry moves forward.


Access more than 40 hours of cloud education content featuring 100-plus speakers at Cloud Wars Expo On-Demand. All content is free to Acceleration Economy subscribers with an on-demand pass.

CLIck here to get your cloud wars expo on-demand pass noW

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Bob Evans

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Cloud Wars Founder Bob Evans actively analyzes the Cloud and AI categories through video reports, in-depth analyses, and interviews with the Cloud and AI market’s leaders and innovators. He’s also the creator of the Cloud Wars Top 10, a ranking and ongoing analysis of the world's most influential tech companies driving digital business and the digital economy. Bob is recognized as a world-class strategic communicator focused on emerging business strategy, disruptive innovation, and forward-looking leadership.

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