Security leaders should have conversations with key personnel in HR, finance, and sales/marketing to ensure alignment between security and business goals.
sales
AI helps deliver a positive customer experience, increases customer satisfaction, and improves customer retention and revenue, but only if applied wisely, writes Scott Vaughan.
There are challenges and opportunities when it comes to organizational change management, says Gorilla Glues’ Cedric Wells, who zeroes in on how digital transformation benefits digital natives.
Carl Eschenbach, the new co-CEO of Workday, is determined to yield better results from international sales, sell more to existing customers, and transform Workday into a $10 billion company.
Time was that IT leaders were primarily responsible for technology purchases, but the process now includes C-suite and executive-level buyers, too.
Scott Vaughan explores how retail marketers are tapping into cloud-powered applications and integrations to drive tailored experiences and revenue.
In this Cloud Wars Expo Industry Cloud Battleground moment, Google Cloud’s Carrie Tharp showcases Business Messages, a conversational messages solution that delivers branded interactions on a Places page.
One customer of the Gong Reality Platform for sales and revenue intelligence reports a dramatic reduction in time spent building forecasts.
In episode 31, Kieron Allen explains why he thinks that data analytics and hyperlocal audiences will be a big trend in 2023.
AI tools such as ChatGPT and DALL-E 2 offer new ways to create content, product designs, and technology. Analysts Toni Witt explains why CXOs should take note.
In this CXO2 Jam Session, Bob Evans, Tony Uphoff, Scott Vaughan, and Mike Dudgeon from LinkedIn discuss why business leaders should have a growth mindset, the research of LinkedIn’s B2B Marketing Institute, and how the cloud enables business model transformation.
Bob Evans and Luyi Yang, assistant professor at UC Berkeley Haas, discuss the importance of referral programs and how supply chains can be reimagined as networks.
Figuring out and getting partnerships to work can be a challenge, but one strategy that helps is prioritization. Analyst Janet Schijns explains how to prioritize to get the most out of your partnerships.
Analyst Scott Vaughan offers strategies and advice for go-to-market leaders who may find themselves adrift during these uncertain economic times.
Apps by NVIDIA and Luma Labs that utilize neural radiance field (NeRF) AI models enable anyone with a smartphone to make convincing 3D models for use in e-commerce, gaming, the Metaverse, and more.
Startup FindMine developed an AI engine that automatically pairs products together on a website to help customers envision different combinations and looks and move ahead to make purchases.
Scott Vaughan speaks with strategist Kathleen Schaub about ‘customer value squads,’ which help sales and marketing teams be more nimble and focus on customer needs.
Excerpted from Ep. 26 of the Growth Swarm podcast, this Moment features Bob Evans sharing three cloud-based revenue drivers that will help organizations flourish, even during uncertain economic times.
Robert explains why communication is key to getting security, legal, sales, and engineering teams on board with a DevSecOps strategy shift.
CIO and analyst Kenny Mullican explains how to find the right partners for technology initiatives that require a collaborative co-creation approach.