One of the reasons such a high percentage (65% to 80%) of digital transformation projects fail, according to Anschuetz, is that larger firms (think the S&P 500) can’t navigate them — navigating change is still a human activity.
The notion of digital transformation is at odds with how startups think, Lochhead said. They think: I don’t reimagine the present; I reject it and I create the future.
