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Home » SAP’s AI Plan: Data, Pricing, M&A, Partnerships
Cloud Wars Minute

SAP’s AI Plan: Data, Pricing, M&A, Partnerships

Bob EvansBy Bob EvansMay 12, 20262 Mins Read
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Welcome to the Cloud Wars Minute — your daily cloud news and commentary show. Each episode provides insights and perspectives around the “reimagination machine” that is the cloud.

In today’s Cloud Wars Minute, I report on SAP’s AI plan, which includes strategic partnerships and acquisitions as well as major shifts toward consumption pricing and customer alignment.

Highlights

00:28 — Over the past couple of years, SAP has been the growth leader in applications, growing anywhere from 50% to 250% faster than some of its major competitors.

00:41 — The company has undergone a shift to consumption pricing. This is something that will be phased in over the next couple of years. CEO Christian Klein says it reflects the way that people are using AI and the value they’re getting out of the product.

01:12 — SAP is developing tighter relationships with AI innovators. An interesting one is Palantir, which is now billing itself as an AI infrastructure company, serving as the software foundation enabling AI to do its best work.

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02:00 — There are three recent notable acquisitions:

  • Reltio for Master Data Management
  • Dremio for more SAP and non-SAP data pulled together
  • Polar Labs to help SAP move forward with structured data

02:52 — Evidently, SAP is trying to capitalize on what’s happening with the AI Revolution and the new capabilities that come with it. I think that Klein’s leadership, focus, and willingness to take ambitious moves with acquisitions and strategic partnerships will be force multipliers in the market.

03:47 — Forward-deployed engineers will be a big part of SAP’s new AI alignment with customers, to help those customers rapidly develop and deploy AI agents and applications.


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Bob Evans

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Cloud Wars Founder Bob Evans actively analyzes the Cloud and AI categories through video reports, in-depth analyses, and interviews with the Cloud and AI market’s leaders and innovators. He’s also the creator of the Cloud Wars Top 10, a ranking and ongoing analysis of the world's most influential tech companies driving digital business and the digital economy. Bob is recognized as a world-class strategic communicator focused on emerging business strategy, disruptive innovation, and forward-looking leadership.

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