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Home » AI Agent & Copilot Podcast: Columbus’ Michael Simms on Adoption, Governance, and Staying Ahead of Tech Cycles
AI and Copilots

AI Agent & Copilot Podcast: Columbus’ Michael Simms on Adoption, Governance, and Staying Ahead of Tech Cycles

John SiefertBy John SiefertJanuary 7, 2026Updated:January 7, 20262 Mins Read
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In this episode of the AI Agent & Copilot Podcast, John Siefert is joined by Michael Simms, VP, Data and AI, Columbus, who explains what’s required to successfully adopt AI, and what criteria went into selecting the sessions for the 2026 AI Agent & Copilot Summit NA.

Key Takeaways

  • Adoption approach: Successful adoption of AI requires not only technical implementation but also strong data governance, strategic initiatives, and enterprise-level practices, explains Simms. While there is great potential across business solutions, challenges like hallucinations and poor adoption highlight the need for structured approaches and diverse expertise.
  • Session selection: As a member of the Programming Committee Board, Simms explained his thinking behind evaluating session submissions. When reviewing session proposals, he looked for submissions that addressed essential issues for the data platform and went beyond technology alone to include governance, change management, and user adoption.
  • Adapating with new tech: Technology evolves in 2–3 year cycles, notes Simms, making continuous skill updates essential, but AI highlights underlying data and process issues that can no longer be hidden. Success requires a solid foundation, strategic vision, clear requirements, and fixing data quality at the source to ensure use cases deliver meaningful results.
  • Final thoughts: In closing, Simms expresses his excitement for the event and encourages attendees to participate in the Golf Invitational.

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John Siefert

CEO
Cloud Wars, Dynamics Communities

Areas of Expertise
  • AI
  • Cloud
  • LinkedIn

John Siefert is the CEO of Dynamics Communities and Cloud Wars, where he leads the strategic direction, business, and community-based focus of the organization by collaborating with colleagues, customers, partners, and friends. Prior to DCI, Siefert has worked in multiple leadership positions, including President roles at Questex and Informa, SVP at UBM, CMO at STYR Labs, and CEO at Virgo, LLC. Siefert’s passion for creating unique content, community, and event-based programming has helped to build some of the largest media brands in the B2B market, serving the business technology and health/nutrition categories. In his personal life, Siefert is a father of two, married to the love of his life, and digs beaches, barbecues, boats, astrophysics, and road-tripping.

  Contact John Siefert ...

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