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    • AI and CopilotsWelcome to the Acceleration Economy AI Index, a weekly segment where we cover the most important recent news in AI innovation, funding, and solutions in under 10 minutes. Our goal is to get you up to speed – the same speed AI innovation is taking place nowadays – and prepare you for that upcoming customer call, board meeting, or conversation with your colleague.
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Salesforce

www.salesforce.com
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Salesforce Overview

Salesforce is the world's #1 customer relationship management (CRM) platform. Our cloud-based CRM applications for sales, service, marketing, and more don’t require IT experts to set up or manage – simply log in and start connecting to customers in a whole new way. More than 150,000 companies use Salesforce CRM to grow their businesses by strengthening customer relationships. CRM helps companies understand their customers’ needs and solve problems by better-managing customer information and interactions – all on a single platform that’s always accessible from any desktop or device.

Company Snapshot

  • Cloud Revenue (as of 01/31/2025):$10B
  • Cloud Services:SaaS,PaaS
  • CEO:Marc Benioff
  • View Cloud Wars Analysis
  • View Salesforce Report

Interested in Salesforce?

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Connect With Us
Cloud Wars Minute

Salesforce Identifies Emerging Consumer Trends Fueling Agentic AI Adoption

Salesforce's latest research outlines four key consumer personas shaping the future of agentic AI adoption.
AI and Copilots

Agentforce for Field Service, Best Example Yet of Augmented Workforce?

Salesforce launches Agentforce for Field Service to bring agentic AI into the field — boosting productivity, morale, and real-time responsiveness.
Cloud Wars Minute

Deloitte and Salesforce Expand AI Partnership with Agentforce to Transform Front-Office Operations

Deloitte and Salesforce expand their AI alliance with Agentforce to deliver personalized, industry-specific front-office solutions powered by generative AI.
Cloud Wars Minute

Google Cloud's New CRM Paradigm: Customer Engagement

CRM is evolving fast—and Google Cloud’s new offering is all about speed, choice, and customer focus.
Cloud Wars Minute

Salesforce Study: Gen Z Embraces AI Agents for Car Buying and Maintenance

Gen Z is driving the future of car buying and maintenance by embracing AI agents, according to new Salesforce research.
Cloud Wars Minute

Salesforce President and Chief Product Officer David Schmaier on AI, Data, Agentforce

Salesforce is transforming business growth through AI agents, data-driven innovation, and industry-specific solutions, as discussed by David Schmaier at TDX 25.
Business Apps

Salesforce vs. ServiceNow: Benioff Jumps Into ITSM as McDermott Targets CRM

Salesforce and ServiceNow intensify competition by expanding into each other's core markets, focusing on AI agents and integration.
Cloud Wars Minute

Salesforce vs. ServiceNow: Each Jumping Into Each Other's Core Business with Agents

Salesforce targets ITSM and ServiceNow pursues CRM, shifting the cloud landscape and intensifying competition in the enterprise software market.
Innovation & Leadership

Salesforce Gets Big Q4 AI Boost as Agentforce, Data Cloud Boost RPO 11% to $63.4 Billion

Salesforce forecasts FY '26 revenue growth of 7% to 8%, with AI and Data Cloud offsetting weaker segments.
AI and Copilots

Google Cloud Becomes World's #1 AI Partner via Landmark Salesforce Alliance

Google Cloud and Salesforce have expanded their partnership to deliver AI-driven offerings, reflecting a strategic trend among top cloud vendors to accelerate business transformation through collaboration.
Cloud Wars Minute

Salesforce Deal Shows Google Cloud Is #1 AI Partner

Salesforce and Google Cloud have expanded their partnership to include integrated AI applications and infrastructure, significantly enhancing their offerings for customers.
Cloud

SAP vs. Salesforce: AI and Data Are the New Battlegrounds

Salesforce and SAP are both remaking themselves so that their primary value proposition to customers is all about data and AI-powered innovation--particularly agents--rather than just applications.
Cloud Wars Minute

SAP vs. Salesforce: It's All About Data Clouds, Agents, and AI

There's an AI agent battle shaping up as SAP and Salesforce stake out the most aggressive positions, pivoting away from focus on applications to emphasize data, clouds, and AI.
Innovation & Leadership

Special Report: Cloud Wars 2025 CEO Outlook

This report shares insights from top Cloud Wars CEOs on how AI will drive business transformation in 2025, focusing on execution, ROI, and leadership in the cloud.
Cloud Wars Minute

Hottest Cloud Vendors

The latest Cloud Wars rankings show how hyperscalers and application vendors are managing growth and adapting to changing market dynamics.
Innovation & Leadership

CEO Outlook 2025: Salesforce's Marc Benioff on AI Driving Productivity for Support Agents

Salesforce leader shares tangible examples of customer wins with agents, supporting his expansive vision of agents creating a digital labor force.
Innovation & Leadership

Salesforce CEO Marc Benioff: Agentic AI Will 'Thrill Customers Out Of Their Minds'

Salesforce CEO Marc Benioff predicts an AI-powered revolution with "agentic AI," transforming business operations, reducing costs, and driving unprecedented customer engagement—while signaling a shift toward digital labor over traditional software development.
Innovation & Leadership

Cloud Wars CEO Outlook 2025 with Salesforce's Marc Benioff

Marc Benioff outlines Salesforce's plans to deploy AI at scale -- with a particular focus on agents and digital labor -- while enhancing its platform to help customers thrive in 2025.
AI and Copilots

Satya Nadella Bends the Knee to Marc Benioff on Rise of Agents

The competition for AI supremacy heats up as Nadella endorses the agentic vision that Salesforce's Benioff has been promoting aggressively for the past 6 months.
Cloud Wars Minute

Nadella Touts Agents And That's Big Win for Benioff, Salesforce

Salesforce claims a leadership role in the AI agents revolution, supported by insights from Microsoft’s Satya Nadella on their transformative potential.
Cloud Wars Minute

Benioff's Agentforce Rocks Business World

Salesforce’s Agentforce 2.0 ushers in a transformative era of AI-driven digital labor.
Business Apps

Oracle, Salesforce, SAP, Workday Face Off in Suite Wars, and AI Is the Prize

AI-driven applications suites are transforming enterprise efficiency, innovation, and integration.
Cloud Wars Minute

Suite Wars: Oracle, Salesforce, SAP, and Workday Seek AI Prize

The Suite Wars intensify as major apps vendors focus on AI, integration, employee experience, security, and industry-specific solutions.
Cloud Wars Minute

Salesforce Launches Agentforce Testing Center

Salesforce launched its Agentforce Testing Center, positioning this platform as a way to evaluate agent lifecycle management.
AI and Copilots

Salesforce Agents Can Slash Some Healthcare Costs by 98%, Marc Benioff Says

Marc Benioff shared his excitement about Salesforce's Agentforce AI, which he believes will revolutionize productivity by automating routine tasks and freeing up human workers for more strategic roles.
Cloud Wars Minute

Can Agentforce Slash Some Healthcare Costs by 98% — Marc Benioff Says 'Yes'

Marc Benioff outlines Salesforce's vision for AI-driven "Agentforce," emphasizing its role in reshaping work dynamics, enhancing efficiency, and unlocking new opportunities for innovation.
AI and Copilots

IBM, Salesforce, and AWS Agent Collaboration Is Slashing Data-Egress Fees

IBM’s deep expertise, combined with partrnerships that leverage Salesforce and AWS technologies, is transforming businesses by bringing analytics and AI to customers' data.
Cloud Wars Minute

IBM watsonx + AWS + Salesforce = Data Innovation

IBM is innovating in data management by partnering with AWS and Salesforce to eliminate silos and enable real-time access.
Innovation & Leadership

Q3 Cloud Growth Previews: Salesforce 10%, Workday 18%, Snowflake 31%

Despite earlier caution from Salesforce and Workday CEOs, Salesforce, Workday, and Snowflake are expected to report accelerating growth for Q3, driven by strong AI demand, their market leadership, and renewed business optimism.
Cloud Wars Minute

Q3 Growth Preview: Salesforce +10%, Workday +18%, Snowflake +31%

The AI revolution is fueling growth across the cloud industry, with CEOs and boards intensely focused on capitalizing on AI’s potential to drive innovation and productivity.
AI and Copilots

Salesforce and Oracle Market Caps Soar as Cloud Wars Top 10 Valuation Blows Past $9 Trillion

Over the past seven weeks, the Cloud Wars Cloud & AI Confidence Index has climbed by $480 billion to $9.22 trillion, reflecting strong investor optimism in cloud and AI technologies.
AI and Copilots

Oracle, Salesforce Market Caps Soar; Cloud/AI Confidence Index Hits $9.22 Trillion

The Cloud and AI Confidence Index tracks the combined market caps of the Cloud Wars Top 10 companies, which recently topped $9 trillion.
Innovation & Leadership

Cloud Wars CEO of the Year: Selecting the #1 Leader Driving Innovation, Customer Outcomes

A company-by-company breakdown of Cloud Wars CEO of the Year candidates, their strengths, and their companies’ latest wins.
AI and Copilots

Salesforce Report Positions AI Agents as a Means to Boost Consumer Trust

Salesforce research finds consumer trust in brands is eroding but AI agents hold the potential to raise trust — provided they operate transparently and enhance service.
Innovation & Leadership

Google Cloud Again #1 Hottest Major Cloud Vendor; SAP #2, ServiceNow #3

Google Cloud tops the Cloud Wars Growth Chart with a 35% Q3 growth rate, showcasing rapid acceleration driven by AI innovation
Cloud Wars Minute

Google Cloud, #1 Hottest Vendor; #2 SAP, #3 ServiceNow

Google Cloud leads the Cloud Wars Growth Chart with an impressive 35% growth rate in Q3, surpassing all other major cloud vendors.
AI and Copilots

'Agents for Impact' Serve as Important Testbed for Salesforce Agentforce AI Tech

Latest accelerator from Salesforce aims to help nonprofit organizations combat employee burnout by offloading some repetitive, laborious tasks to AI and Agentforce.
Cloud Wars Minute

Salesforce Executive Emphasizes the Need for AI Governance Legislation in the UK

The CEO of Salesforce UK and Ireland weighed in on the need for AI governance and how the British government should play a role.
Innovation & Leadership

Cloud Wars CEO of the Year 2024: Salesforce, SAP, ServiceNow, Snowflake, Workday, or ???

CEOs from leading cloud companies are driving innovation in AI, business transformations, and customer engagement in 2024, displaying visionary leadership and building modern partnerships.
Cloud Wars Minute

CEO of the Year 2024: Benioff? Klein? McDermott? Eschenbach? Or???

Meet the cloud leaders pushing the boundaries of innovation, leading the way toward Cloud Wars CEO of the Year recognition.
Cloud Wars Minute

With Zoomin Acquisition, Salesforce Embraces Unstructured Data in Agentforce

Salesforce emphasizes value of unstructured data, calling it "powerful fuel" that can be tapped for AI agents and customer experience.
AI and Copilots

SAP Leaps Into Agent Wars with Strategic Challenge to Salesforce, Oracle, ServiceNow

SAP's new AI agents will improve productivity by collaborating across business functions -- along with its Joule AI assistant -- to handle complex workflows.
Cloud Wars Minute

SAP's Agent Strategy: Fuse With Joule Copilot to Create Super Agent

SAP enters the agent wars by combining its Joule CoPilot with new AI-driven agents to enhance enterprise efficiency.
Innovation & Leadership

Larry Ellison's Next Mission: Multi-Cloud App Partnerships with Salesforce, Workday, and Maybe SAP

After brokering multi-cloud infrastructure deals, Ellison now sets his sights on uniting competing SaaS giants to ease app integration, aiming to revolutionize enterprise tech.
Cloud Wars Minute

Larry Ellison: Another Multi-Cloud Miracle??

A recent keynote revealed Larry Ellison's vision for an applications cloud similar to the multi-cloud infrastructure deals that he drove.
Cloud Wars Minute

Can Bill McDermott Make Peace with SAP, Oracle, and Other Big Apps Vendors?

ServiceNow, under Bill McDermott's leadership, is expanding its workflow platform and potentially positioning itself against major applications vendors like SAP, Oracle, and Microsoft in the evolving cloud market.
AI and Copilots

AGENT WARS! Oracle, Salesforce, Google Cloud, ServiceNow Jump Out in Front

Top cloud vendors are deploying advanced AI agents to automate business processes and enhance human potential by handling low-value tasks, with Salesforce and Oracle leading the "Agent Wars" through 2025.
Cloud Wars Minute

Oracle, Salesforce, Google Cloud, ServiceNow, Workday Lead the Way in Agent Wars

Agent Wars is the emerging competition among top cloud companies to lead the new AI agent market, with customers expected to be the biggest winners.
AI and Copilots

Salesforce's Agentforce Partner Network Supports Bold Vision for AI in the Workplace

Salesforce CEO Marc Benioff sketches a bold AI vision: 1 billion agents by the end of 2025, and the company leans into partners to propagate the technology.
Cloud Wars Minute

On Location at Workday Rising: Eschenbach, Salesforce's Benioff Promote AI Agents

Workday Rising showcases technology innovation in AI agents and customer use cases. Salesforce's Marc Benioff was featured in CEO Carl Eschenbach's keynote.

Featured Content

Digital Business

Salesforce Enhances NetZero Cloud To Support Key International ESG Reporting Standard

Recent Articles


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  • Microsoft Delivers Wave of AI Agent/Copilot Advances, Quantifies Ongoing Workforce Impact

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Salesforce

Founded in 1999, Salesforce has been, along with Amazon, one of the primary evangelists for the cloud-computing industry. Launched by Marc Benioff with the audacious concept of “No Software!,” Salesforce has become the largest SaaS vendor in the world and has held the #3 spot on the Cloud Wars Top 10 rankings for more than 2 years. It recently became the only publicly traded company in U.S. history to post increased revenue every quarter for 20 straight years. From Benioff’s early vision of online applications for salespeople—ergo the company name—Salesforce has evolved into what it calls “the customer company” with a vast array of SaaS applications plus a fast-growing PaaS business. The company’s Dreamforce event, held every fall in San Francisco, has become the enterprise-tech business’s largest conference and exemplifies the torrid growth and widespread embrace of cloud computing.

Salesforce’s cloud services

Building out from its initial SaaS applications aimed at salespeople and the sales process, Salesforce now offers a broad fleet of apps covering all aspects of customer engagement. That includes sales, service, marketing, commerce, and engagement clouds, and Salesforce is #1 or #2 in the world in each of those separate but interrelated categories. A few years ago, the company also began offering industry-specific clouds, including Manufacturing, Government, Philanthropy and more. Salesforce’s PaaS services include MuleSoft for integration, Tableau for analytics and the Heroku platform.

Why Salesforce has earned a spot in the Cloud Wars Top 10

Salesforce is likely to top $20 billion in revenue for calendar 2020, and is has made itself synonymous with cloud computing. It continues to push its high-power brand and technologies into new markets, and has been one of the primary driving forces of cloud computing in the world.
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