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Home » How to Effectively Integrate Supply and Demand Chains
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How to Effectively Integrate Supply and Demand Chains

Bob EvansBy Bob EvansDecember 20, 2022Updated:December 20, 20222 Mins Read
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Acceleration Economy Cloud Wars Expo

June’s live Cloud Wars Expo event featured dozens of industry leaders allowing the Acceleration Economy team access to the inner workings of the greatest growth market the world has ever known.

If you missed the Expo or just want to catch up on sessions you were not able to attend, then you’re in luck. We recorded more than 40 hours of education sessions from the event, which are available for free to Acceleration Economy subscribers. We’re also previewing the content in this series of Moments, which feature highlights from each session.

In this Cloud Wars Expo moment, Bob Evans and Luyi Yang, Ph.D., Assistant Professor, Berkeley Haas, discuss how companies are connecting supply and demand chains. Luyi offers his thoughts on how companies are doing this and the importance behind it.

Highlights

00:44 — How well are companies connecting supply and demand chains? Yang explains that they are not doing it well enough. When it comes to the supply chain, the marketing department is in charge of the demand side of products while the operations department is focused on the supply side of products.

00:54 — In order for companies to maximize profitability and still be sustainable, companies must match supply with demand.

01:24 — It is essential to promote dialogue between operations and marketing departments, states Yang. He says this is the most effective way to integrate supply and demand change.

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To see more Cloud Wars content, including all recorded sessions from June’s live Cloud Wars Expo, please register here for your Cloud Wars Expo on-demand pass. The on-demand pass, which is included with your Acceleration Economy subscription, gives you access to approximately 40 hours of invaluable educational content.

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Bob Evans

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Cloud Wars

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Cloud Wars Founder Bob Evans actively analyzes the Cloud and AI categories through video reports, in-depth analyses, and interviews with the Cloud and AI market’s leaders and innovators. He’s also the creator of the Cloud Wars Top 10, a ranking and ongoing analysis of the world's most influential tech companies driving digital business and the digital economy. Bob is recognized as a world-class strategic communicator focused on emerging business strategy, disruptive innovation, and forward-looking leadership.

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