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Home » Generative AI Goes Vertical: Google Cloud Focuses on Manufacturing, Healthcare
Cloud Wars Minute

Generative AI Goes Vertical: Google Cloud Focuses on Manufacturing, Healthcare

Bob EvansBy Bob EvansOctober 16, 2023Updated:October 16, 20232 Mins Read
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In today’s Cloud Wars Minute, I share how Google Cloud is harnessing generative artificial intelligence (GenAI).

Highlights

00:23 — It’s fascinating to see a huge new growth segment in the Cloud Wars area, and that’s a combination of two very powerful trends, GenAI and industry-specific offerings. Google Cloud has started a rollout of GenAI offerings for various industries, the two latest being in healthcare and manufacturing.

01:40 —In manufacturing, Google Cloud offered five potential use cases. First, machine-generated events monitoring and then customer-service automation where there’s a range of things going on in the area of document search and synthesis.

02:18 — Next, on the sales side, product/content catalog discovery. This tool is going to re-energize the sales process. Finally, supply chain advisor, a very broad topic.

02:57 — In healthcare, Google Cloud’s rolled out an industry-specific search, called Vertex AI Search. It’s also working with a customer called Highmark Health, an insurance firm, based on the idea, “What if we could have an absolutely delightful healthcare experience for patients or members of an insurance community?”

04:20 — GenAI’s only been around for 11 months. But I think the marriage of Gen AI capabilities and industry-specific expertise, pursuing industry-specific improvements and performance here, is where there’s going to be an enormous benefit.

04:56 — Industry-specific solutions are going from being sort of a specialized peripheral type of component that only a few companies want to what, I think, everybody’s going to want, and these Gen AI capabilities are going to fit in there very nicely.


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Bob Evans

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Cloud Wars Founder Bob Evans actively analyzes the Cloud and AI categories through video reports, in-depth analyses, and interviews with the Cloud and AI market’s leaders and innovators. He’s also the creator of the Cloud Wars Top 10, a ranking and ongoing analysis of the world's most influential tech companies driving digital business and the digital economy. Bob is recognized as a world-class strategic communicator focused on emerging business strategy, disruptive innovation, and forward-looking leadership.

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