Welcome to the Cloud Wars Minute — your daily news and commentary show, hosted by Cloud Wars Founder Bob Evans. Guest host of today’s episode, focused on ServiceNow, is Wayne Sadin. Each episode provides insights and perspectives around the “reimagination machine” that is the Cloud.
This episode is sponsored by “Selling to the New Executive Buying Committee,” an Acceleration Economy Course designed to help vendors, partners, and buyers understand the shifting sands of how mid-market and enterprise CXOs are making purchase decisions to modernize technology.
Highlights
00:15 — Wayne recounts evaluating ServiceNow for a client about five years ago. That client was using ServiceNow as a help desk system; it was alright in that capacity, just very expensive, and the client wasn’t taking advantage of a lot of other features. Wayne wondered at the time why the product was receiving so much attention.
00:32 — Fast forward to today when Wayne — from his CIO perspective — needs to evaluate ServiceNow for another client looking for risk management, help desk, cybersecurity, contract management, low-code/no-code, and more functions — all needed to bring disparate systems together throughout a multinational organization.
01:11 — For each requirement, Wayne reached the same conclusion: ServiceNow does that. Its most recent release, dubbed “Utah,” does a lot more, including support for artificial intelligence (AI). This helped demonstrate the value of ServiceNow, and why its market cap is so high.
01:31 — Wayne says the company has made “enormous strides” in the last five years while becoming the Swiss Army Knife of managing work in a company. It’s likely there are better individual products (low-code/no-code or workflow or other tools) but ServiceNow’s advantage is the “seamless way that it does them and the ability to manage holistically.”
02:06 — Wayne engages with clients through a process called prioritize, patch, polish, and perfect that starts with figuring out what needs to get done first and fixing the most egregious problems. Then advancing to polish and perfect. ServiceNow supports this methodology well because “it is a glue that attaches multiple systems together.” This makes it clear to Wayne why ServiceNow is a Cloud Wars Top 10 company.