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Home » Why Businesses Need Incident Response Strategies in the Event of a Data Breach
Cloud Wars Horizon

Why Businesses Need Incident Response Strategies in the Event of a Data Breach

John SiefertBy John SiefertDecember 16, 2022Updated:December 16, 20222 Mins Read
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In this Cloud Wars Horizon Demo Day moment, excerpted from Acceleration Economy’s Cloud Wars Horizon Demo Day digital event that was held on December 15th, Acceleration Economy CEO and Co-founder John Siefert is joined by Acceleration Ecvonomy analysts Aaron Back, and Chris Hughes. John discusses the concept of security breaches and describes why he does not want to be the organization that faces one.

Highlights

00:11 — John explains why he does not want to be the organization that gets breached. If the personal data of customers and users get breached, the trustworthiness of an organization immediately goes down because of the perception and reality that private data has been exposed.

00:52 — Most people are no strangers to receiving a notice from external organizations that there has been a breach and their personal data has been exposed. John adds that “it’s almost every day” that this happens.

01:14 — As a CEO, John is constantly thinking about how to ensure that this does not happen to Acceleration Economy. Unfortunately, the reality around data breaches “is not a matter of if, it’s a matter of when,” says John. This reiterates the importance of creating a solid security perimeter to mitigate the likeliness of a breach.

01:53 — If a security breach does happen, what can be done? There should be ongoing cultural discussions inside organizations to develop reconciliation strategies in the event of a data breach. What are the steps that need to be taken? When is it time to get in contact with a lawyer? “Those are the things that keep me up at night, as a CEO of an organization, as well as a board member of an organization,” notes John.

This moment is sponsored by Cloud Wars Horizon Demo Day, which is now available for on-demand viewing. Get a hands-on view of the future of AI, automation, and cybersecurity solutions, delivered by experts explaining the business value of their technology. Register for your free on-demand streaming pass now.


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John Siefert

CEO
Cloud Wars, Dynamics Communities

Areas of Expertise
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  • Cloud
  • LinkedIn

John Siefert is the CEO of Dynamics Communities and Cloud Wars, where he leads the strategic direction, business, and community-based focus of the organization by collaborating with colleagues, customers, partners, and friends. Prior to DCI, Siefert has worked in multiple leadership positions, including President roles at Questex and Informa, SVP at UBM, CMO at STYR Labs, and CEO at Virgo, LLC. Siefert’s passion for creating unique content, community, and event-based programming has helped to build some of the largest media brands in the B2B market, serving the business technology and health/nutrition categories. In his personal life, Siefert is a father of two, married to the love of his life, and digs beaches, barbecues, boats, astrophysics, and road-tripping.

  Contact John Siefert ...

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