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Home » Top Cloud Wars Expo Takeaways for the Aspiring Data-Driven CXO
Innovation & Leadership

Top Cloud Wars Expo Takeaways for the Aspiring Data-Driven CXO

Scott VaughanBy Scott VaughanJuly 15, 2022Updated:November 4, 20221 Min Read
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Acceleration Economy Cloud Wars Expo

This video is brought to you by the Cloud Wars Expo 2022, with recorded sessions from June’s live event being made available via on-demand pass beginning July 20th. The session recordings — including those related to CXO trends and topics — are free for all registered attendees, as well as Cloud Wars and Acceleration Economy subscribers. Be sure to sign up for access now.

Highlights

00:14 — Scott recounts his experience at Cloud Wars Expo and how it felt to see the cloud in action transforming companies. Goya Foods stood out as an 80-year-old company experiencing more change, thanks to cloud technology, in the past six years than its previous seven-plus decades of business.

01:25 — Scott teamed up with fellow Acceleration Economy analyst Tony Uphoff for a pair of interactive sessions on becoming a data-driven CXO and how to produce a data-driven company culture.

02:01 — The CXO2 Lounge facilitated discussions of real business growth and how to use the cloud to drive all aspects of an organization forward, including the branding and human elements of a business.

02:57 — Cloud providers give companies of all sizes a big-picture vision of how to approach their future challenges.


If you missed Cloud Wars Expo in person, you’re in luck. Now available for free to Acceleration Economy subscribers: Approximately 40 hours of on-demand cloud and CXO education content featuring more than 100 speakers.
CLIck here to get your cloud wars expo on-demand pass noW

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Scott Vaughan

CMO/SaaS Executive
Growth Accelerator

Areas of Expertise
  • AI
  • Chief Marketing Officer
  • Cloud
  • Go to market strategy
  • Website
  • LinkedIn

Scott Vaughan is a Cloud Wars analyst focusing on the Chief Marketing Officer and marketing’s role and contribution to this massive business movement. He shares his perspective, ideas, and examples of what marketing is and can do to drive impact at a time when the pace of change is rampant and the stakes are high for companies and employees alike. Scott is a B2B CMO and go-to-market leader with a belief in collaboratively building business, expanding markets, accelerating growth, and developing impactful teams that create value. He continuously evolves his GTM playbook as the B2B buying-selling process changes because marketing must change with it. As a B2B CMO, Scott has learned that creating scalable companies and revenue starts with impactful GTM strategies that exploit big market shifts, like the Cloud Wars movement, bullseye customer pains (realized or not), crafting and delivering high-impact programs, and being accountable to measurable goals and metrics.

  Contact Scott Vaughan ...

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