Cloud Wars
  • Home
  • Top 10
  • CW Minute
  • CW Podcast
  • Categories
    • AI and Copilots
    • Innovation & Leadership
    • Cybersecurity
    • Data
  • Member Resources
    • Cloud Wars AI Agent
    • Digital Summits
    • Guidebooks
    • Reports
  • About Us
    • Our Story
    • Tech Analysts
    • Marketing Services
  • Summit NA
  • Dynamics Communities
  • Ask Copilot
Twitter Instagram
  • Summit NA
  • Dynamics Communities
  • AI Copilot Summit NA
  • Ask Cloud Wars
Twitter LinkedIn
Cloud Wars
  • Home
  • Top 10
  • CW Minute
  • CW Podcast
  • Categories
    • AI and CopilotsWelcome to the Acceleration Economy AI Index, a weekly segment where we cover the most important recent news in AI innovation, funding, and solutions in under 10 minutes. Our goal is to get you up to speed – the same speed AI innovation is taking place nowadays – and prepare you for that upcoming customer call, board meeting, or conversation with your colleague.
    • Innovation & Leadership
    • CybersecurityThe practice of defending computers, servers, mobile devices, electronic systems, networks, and data from malicious attacks.
    • Data
  • Member Resources
    • Cloud Wars AI Agent
    • Digital Summits
    • Guidebooks
    • Reports
  • About Us
    • Our Story
    • Tech Analysts
    • Marketing Services
    • Login / Register
Cloud Wars
    • Login / Register
Home » A Swinging Pendulum of Digital Ad Fraud | Uphoff on Industry
Cloud

A Swinging Pendulum of Digital Ad Fraud | Uphoff on Industry

Cloud Wars LiveBy Cloud Wars LiveJune 1, 2022Updated:June 13, 20222 Mins Read
Facebook Twitter LinkedIn Email
To adjust the volume hover the cursor over the volume bar
Share
Facebook Twitter LinkedIn Email

Each month, Tony Uphoff, CXO advisor, and turnaround and growth expert, joins Cloud Wars Live for a recurring segment. “Uphoff on Industry” explores the innovations, upheavals, and breakthroughs reshaping the world of manufacturing and industrial markets. Today, we talk about digital ad fraud and how businesses can harness the power of cloud infrastructure tools to dazzle the customer and make more money.

BMC Software logo
Sponsored by BMC Software
Episode 34

The Big Themes:

  • The stats, with so little scrutiny: Machine, also referred to as bot-related, ad revenue was $81 billion in 2022 with projections to increase to 100 billion in 2023.
  • Machine or bot accounts inflate financials: If Twitter or Facebook decided to take down all of the fake accounts, they would have to restate their earnings.
  • Dealing with a completely different mindset: Companies and executives realize they will be judged by their ability to harness technology to transform their businesses.
  • Thought of the day: We are now hitting an inflection point based on the unbelievable power of cloud infrastructure, applications and tools and the agility that it gives these companies. What is technology enabling us to do to dazzle the customers and make more money?

The Big Quote: “I think the part that analysts are probably missing that links directly to the market is, I think you need to go upstream as an analyst and understand how companies are deploying modern technology today, as a part of your analysis of their financial performance.”

Find out more on how Tony helps leaders drive growth and revenue.

Join him on LinkedIn.

Stream the audio-only version of this episode:
MORE CLOUD WARS LIVE EPISODES

Cloud Cloud Wars Cloud Wars Archive Cloud Wars Podcast Facebook infrastructure Uphoff
Share. Facebook Twitter LinkedIn Email
Cloud Wars Live

Related Posts

Oracle and OpenAI Are Rocking AI World with $500-Billion Stargate Startup

June 3, 2025

Google Cloud Makes Major Data Management, Cataloging Push With New AI-Powered Products

June 3, 2025

Larry Ellison + Sam Altman Turning Stargate Into Reality

June 3, 2025

SAP vs. Salesforce: Battle for AI and Data-Cloud Leadership Intensifies

June 2, 2025
Add A Comment

Comments are closed.

Recent Posts
  • Oracle and OpenAI Are Rocking AI World with $500-Billion Stargate Startup
  • Google Cloud Makes Major Data Management, Cataloging Push With New AI-Powered Products
  • Larry Ellison + Sam Altman Turning Stargate Into Reality
  • SAP vs. Salesforce: Battle for AI and Data-Cloud Leadership Intensifies
  • SAP vs. Salesforce: In AI Era, Battle Shifts to Data Cloud + Agents

  • Ask Cloud Wars AI Agent
  • Tech Guidebooks
  • Industry Reports
  • Newsletters

Join Today

Most Popular Guidebooks

Accelerating GenAI Impact: From POC to Production Success

November 1, 2024

ExFlow from SignUp Software: Streamlining Dynamics 365 Finance & Operations and Business Central with AP Automation

September 10, 2024

Delivering on the Promise of Multicloud | How to Realize Multicloud’s Full Potential While Addressing Challenges

July 19, 2024

Zero Trust Network Access | A CISO Guidebook

February 1, 2024

Advertisement
Cloud Wars
Twitter LinkedIn
  • Home
  • About Us
  • Privacy Policy
  • Get In Touch
  • Marketing Services
  • Do not sell my information
© 2025 Cloud Wars.

Type above and press Enter to search. Press Esc to cancel.

  • Login
Forgot Password?
Lost your password? Please enter your username or email address. You will receive a link to create a new password via email.