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Home » Redis Plays Key Role in Ulta Beauty’s Massive Growth
Cloud Wars Minute

Redis Plays Key Role in Ulta Beauty’s Massive Growth

Bob EvansBy Bob EvansApril 7, 2022Updated:January 26, 20232 Mins Read
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Welcome to the Cloud Wars Minute — your daily news and commentary show, hosted by Cloud Wars Founder, Bob Evans. Each episode provides insights and perspectives around the “reimagination machine” that is the Cloud.

Highlights

00:10 — Ulta Beauty uses cloud technology, data, and digital ideas to drive 40% growth. Redis played a major role in this.

00:37 — Recently, Bob had a conversation with the head of Ecommerce and Digital Systems at Ulta Beauty, Omar Koncobo. He shared that the company did an overhaul of the systems and that the open-source nature of the Redis products was really helpful. Now, Ulta has an entirely new data strategy.

00:58 — Omar was focusing on simplicity and smoothly deploying the new strategy across all business operations so the technology would be an accelerator.

01:18 — Ulta hadn’t previously offered curbside pickup. A couple of years ago, the pandemic was a major motivating factor to implement curbside pickup. It took four weeks, from concept to execution, and it was powered by data.

01:40 — One of the biggest things Ulta was aiming for is having a truly seamless customer experience across physical and digital.

01:55 — Bob emphasized how incredible it is for a retail company in such a competitive business to be able to achieve a 40% growth rate. Omar said that in working towards a higher growth rate, you have to put aside a lot of old ideas and how things used to be done, and focus on the customer at the center of everything.

02:43 — A company could have all the great strategies in the world, but without the right tools and technology, achieving this growth rate wouldn’t be possible. Not only was Omar pleased with the work of Redis, but he was also enthusiastic about Ulta’s prospects for future growth.

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Bob Evans

Founder
Cloud Wars

Areas of Expertise
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  • Cloud
  • Digital Business
  • Innovation
  • Leadership
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Cloud Wars Founder Bob Evans actively analyzes the Cloud and AI categories through video reports, in-depth analyses, and interviews with the Cloud and AI market’s leaders and innovators. He’s also the creator of the Cloud Wars Top 10, a ranking and ongoing analysis of the world's most influential tech companies driving digital business and the digital economy. Bob is recognized as a world-class strategic communicator focused on emerging business strategy, disruptive innovation, and forward-looking leadership.

  Contact Bob Evans ...

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