“The Greatest Time in History to be Smart” || In this episode of Lochhead on Different, we explore the new Mary Meeker report, Cutco vs. Facebook, and more.
Search Results: marketing (991)
Microsoft has massive influence as the world’s #1 cloud-computing provider, so it is inevitably a major player in the revolution in the SaaS business.
As the digital-transformation phenomenon shifts from boardroom theory to full-blown execution, Salesforce is doubling down on its Customer 360 strategy.
“We’re starting to see things at this tipping point, after which unstoppable change occurs.” I spoke with SVP Steve Daheb about Oracle Cloud breakthroughs.
In a new episode of “Uphoff on Industry,” Tony and I discuss a coming boom in manufacturing, driven by digital twins and additive manufacturing. Listen now.
Highlights from my talk with innovation chief Dave Wright show how ServiceNow helps customers turn sprawling IT estates into focused systems of action.
“Uber, Facebook, and Darwinistic Selfies” || In this episode of Lochhead on Different, technology entrepreneurship from Uber to Facebook to selfie sticks.
Highlights from my interview with Qualtrics’ CEO Ryan Smith at SAP Sapphire Now 2019: how “experience management” and “intelligent enterprise” fit together.
“Hybrid Everywhere Plus Trusted Partnerships” | My conversation with Arpan Shah, GM for Azure Infrastructure Marketing, about Microsoft’s cloud strategy.
In this episode of Cloud Wars Live, Chris Lochhead celebrates the fact that tech companies (including Zoom, Pinterest, and Lyft) are going public again.
How three Microsoft customers are delivering a great customer experience: fashioned around what buyers want, rather than what’s convenient for the seller.
The primary ingredient in digital transformation is optimizing the customer experience. Read how 2 Microsoft manufacturing customers describe their efforts.
Stream the premiere of “Uphoff on Industry,” a new monthly series from Cloud Wars Live. Tony and I discuss manufacturing, B2B transformation, and more.
At Hanover Messe, Microsoft targets manufacturing sector with nine Azure-based startup partners, another example of its revolutionary “co-sell” model.
SAP on its own and Microsoft and Adobe together look to turn the CRM marketplace upside-down and position Salesforce as a behind-the-times “legacy” vendor.
A new survey has raised concerns about Microsoft and Amazon lock-in among business customers in a majority of the product categories. I say, no worries.
Chris Lochhead explores the ways that exponentialism has driven innovation in business, culture, and other areas—more so than incrementalists do.
I read through Oracle EVP Steve Miranda’s Miranda blog post released this morning as Oracle kicks off its Modern Customer Experience event in Las Vegas.
I spoke with Topcon VP Kris Cowles about how the cloud is helping her global company serve customers better—and why she loves working in IT.
It’s interesting to speculate about how three of the world’s top enterprise SaaS companies will respond to SAP and what I’m calling The Qualtrics Effect.