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Home » Metaverse Consultancy Has Come of Age. Is It the Right Direction for Your Business?
My Metaverse Minute

Metaverse Consultancy Has Come of Age. Is It the Right Direction for Your Business?

Kieron AllenBy Kieron AllenAugust 21, 2022Updated:December 7, 20223 Mins Read
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Acceleration Economy Metaverse

There was a time, a few months back — virtual innovations appear to move more quickly than their physical equivalents — when the idea of a Metaverse consultancy was at best unusual and at worst problematic. As with any popular tech trend, you find your fair share of charlatans at the beginning. 

We’re not necessarily talking about nefarious characters out to make a quick buck, but in terms of the Metaverse, the sector was so new that no one could confidently state they had the knowledge and tools to help navigate your business.

Today, although far from mature, the Metaverse can be categorized into various opportunities. And, Metaverse consultancy is a legitimate service adopted by major names in the tech industry, like Accenture. In this article, we’ll cover the services that Metaverse consultants provide so you can decide whether this might be a good route for your innovation efforts. 

Strategic Planning

One of the core aims of a Metaverse consultant is to provide your organization with a clear roadmap for your Metaverse strategy. This should include giving you a detailed overview of the various Metaverse platforms, investment opportunities, development ideas, and other angles.

Your consultant should be well-equipped to provide you with a clear idea of what’s possible at this stage of the Metaverse and, crucially, which specific areas will best benefit you and, more importantly, your customers. However, you may already consider yourself quite in tune with the possibilities the Metaverse offers your organization from your research and experiences.

In this case, you should probably avoid the costs of what is essentially condensed research and move forward with developing a roadmap. Ultimately, this area defines how, when, and where you will enter the Metaverse.

NFTs and Other Decentralized Assets

One of the most challenging decisions to make when designing your Metaverse offering is how to monetize it. A Metaverse consultancy should help you develop and launch digital products that suit your customer base and enable your organization to profit from its entry into the Metaverse.

Although NFTs are not the only digital asset — Metaverse tokens and cryptocurrencies are becoming increasingly popular and profitable — they are the most well-known and applicable to Metaverse technologies. Your consultancy should have a portfolio of clients with successful NFTs. If they don’t, be wary. 

That said, NFTs don’t just have to turn a profit. They have enormous utility too. Your consultancy should be able to show they understand this utility and can apply it to your organization, whether or not a previous NFT drop has gone viral. 

Design, Development, Implementation

In some ways, the most useful thing about a Metaverse consultancy is that they can support your project from start to finish. This includes realizing the strategies developed at the very beginning

To do this a Metaverse consultancy should have a team of designers, developers, and marketers. Whether you decide to go all in and create a full-fledged Metaverse platform, or simply design assets for another existing one, your consultancy should be able to meet these expectations.


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Acceleration Economy Metaverse

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Kieron Allen

Cloud, AI, Innovation
Cloud Wars analyst

Areas of Expertise
  • Business Apps
  • Cloud
  • Cybersecurity
  • Data
  • LinkedIn

Kieron Allen is a Cloud Wars Analyst examining innovations in, and the future impact of, the latest AI, cloud, cybersecurity, and data technology developments. In his ongoing analyses and video reports, Allen focuses on the platforms, applications, people, and ideas that will mold our digital future. After serving as the Online Editor for BBC Sky at Night Magazine and as the Editorial Assistant for BBC Focus Magazine, Kieron became a freelance journalist in 2015 where his focus on the business technology market became a key passion. Kieron partners with technology start-ups and organizations that share his interests in science, social affairs, non-profit work, fashion and the arts.

  Contact Kieron Allen ...

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