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Home » AI Trends: Benefits of Artificial Intelligence for Business
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AI Trends: Benefits of Artificial Intelligence for Business

Bridget CourneyaBy Bridget CourneyaJuly 20, 20216 Mins Read
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Artificial Intelligence for Business
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Artificial intelligence plays a key role in helping businesses curate and mine data to make the best decisions for their company. Using machine learning technology gives organizations the flexibility to sustain long-term growth and gain a competitive edge over other businesses. The COVID-19 pandemic highlighted the importance of staying up to date with the latest AI trends. It helps businesses to better meet customer needs while also streamlining business operations.

 

Machine Learning and Natural Language Processing

It is no longer enough to focus on machine-learning algorithms and natural language processing in today’s tech-driven workplace. Organizations must further rely on creating a culture of AI-driven data literacy to improve their business and boost their bottom line. Staying up to date with these AI trends can play a crucial role in the development of your business while offering a wide range of benefits.

 

How Artificial Intelligence Can Benefit Businesses

Artificial intelligence makes it possible for companies to experience significant growth by taking advantage of new market opportunities. The use of AI technology also makes it possible for businesses to analyze large amounts of data in record time.  It helps to identify key trends impacting their company. All of this information allows companies to make well-educated decisions in the best interests of their organization.

Here is an overview of the latest trends and how artificial intelligence benefits businesses.

Create New Market Opportunities

Machine-learning capabilities make it possible for employees to sift through large amounts of data at a fast pace. Present-day technology enables workers to fully analyze written or spoken inputs to help businesses find connections across a diverse range of data sets. All of this additional information generates and creates value in a variety of ways. It helps to reduce expenses and create new market opportunities.

The latest advancements in machine-learning technology enable businesses to better monetize their information and create new revenue streams. Highly valuable data points can easily be gleaned to provide critical insights that were previously not possible. Today’s emerging AI data processing technology is far more rapid than previous iterations of machine-learning models. This makes it possible to find quicker solutions and discoveries.

 

Connect Emotions with Actualities

Another benefit of using machine-learning algorithms is that it’s now easier to sift through massive amounts of data to pinpoint relationships. Today’s machine-learning models offer a true understanding of the extracted data. This makes it possible for leaders to gain much quicker insights into all of this information. 

 

Transform Statistical Models for Actionable Models

Businesses previously looked at data sets in silos. These data sets included demographics and customer behaviors. Connecting these multiple data sets highlights that no two customers are exactly alike. 

Technology is now making it possible to understand trends on a factual level. This makes it possible to create personalized decisions for a wide range of situations. For example, with the help of artificial intelligence, the medical field can now project if a person is likely to suffer a specific disease or affliction. All of this information makes it possible to offer better healthcare services and ensure a patient receives personalized care.

 

Future-Proof Data Supply Chains

The data supply chain is highly complex. It’s essential for businesses to future-proof data from the initial point of creation to the point of consumption. All of this starts with data acquisition. This gathers a wide range of variety and volume of data from internal and external sources. All of the data is generated in milliseconds. Then, it needs to be sent to a central point for further processing. 

The creation of statistical and heuristic modeling, with different algorithms, yields different levels of accuracy. These models need to be tuned to create an environment for continual feedback, monitoring, and learning. The visualization of outcomes allows you to identify cause-effect relationships. It also helps to resolve problems and uncover opportunities.

 The vast majority of organizations use data to improve business processes and help with strategic decision making. However, few companies use this information to its fullest potential. The correct approach to data valuation and monetization can result in limitless possibilities. This can include improving operational efficiency, enhancing customer service, boosting strategic partnerships, increasing profitability, and finding new revenue streams.

 

Monetization of Multimedia 

The ability to process and manage data from images or voices hasn’t been possible until recently. The applications for processing visual and auditory data is almost endless. Finance and retail industries have been early adopters of this innovative technology. It has resulted in lower prices, higher engagement, and an increase in sales.

Artificial Intelligence in the Fields

AI-driven data is also being widely used in the education realm. For example, this technology can track retina movement to determine if kids are engaged while remote learning.

The medical field is also using artificial intelligence to convert visual data and track this information to gain a deeper understanding of images and videos. MRIs can even better track brain tumors to determine whether they are getting larger or shrinking at a specific rate. Ultimately, this can help doctors better detect cancer and treat it much quicker.

Voice machine learning has also made significant involvements in detecting human emotion. The integration of multiple processes across a variety of hybrid multi-cloud environments allows data processing and analytics to be much more accessible. All of this technology negates the need for businesses to buy expensive servers and other hardware.

Final Thoughts

New AI trends and solutions will eliminate patchwork processes causing data to be lost in translation or remain undiscovered. Next-Gen platforms will solve problems by executing each function required to create AI products, such as single-source systems pulling data and recommended actions for cause-effect transparency. All of this makes it much faster to gain insights on previously unsolved issues, which automates workflow and reveals untapped opportunities.

 Overall, the many benefits of artificial intelligence are creating a new and more sophisticated era of data literacy. This new paradigm results in elevated cognitive insights and strategies that improve the bottom line. The future mandate of AI technology will most likely bridge the gap between data-backed decisions and human intuition instead of solely focusing on becoming faster and more accountable.

Artificial Intelligence Business featured
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Bridget Courneya
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Bridget is the Founding Editor of Acceleration Economy and drives a multi-faceted editorial strategy towards the organizational mission - to empower businesses to compete in the Acceleration Economy through application of tech + human ingenuity. With a heart for the tech community and a mind for agile organizational change, her Analyst POV covers Business Psychology and IT Strategy. Bridget embraces her passions of social impact, diversity and inclusion by leading the Analyst Network and Women in Tech initiatives.

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