Cloud Wars
  • Home
  • Top 10
  • CW Minute
  • CW Podcast
  • Categories
    • AI and Copilots
    • Innovation & Leadership
    • Cybersecurity
    • Data
  • Member Resources
    • Cloud Wars AI Agent
    • Digital Summits
    • Guidebooks
    • Reports
  • About Us
    • Our Story
    • Tech Analysts
    • Marketing Services
  • Summit NA
  • Dynamics Communities
  • Ask Copilot
Twitter Instagram
  • Summit NA
  • Dynamics Communities
  • AI Copilot Summit NA
  • Ask Cloud Wars
Twitter LinkedIn
Cloud Wars
  • Home
  • Top 10
  • CW Minute
  • CW Podcast
  • Categories
    • AI and CopilotsWelcome to the Acceleration Economy AI Index, a weekly segment where we cover the most important recent news in AI innovation, funding, and solutions in under 10 minutes. Our goal is to get you up to speed – the same speed AI innovation is taking place nowadays – and prepare you for that upcoming customer call, board meeting, or conversation with your colleague.
    • Innovation & Leadership
    • CybersecurityThe practice of defending computers, servers, mobile devices, electronic systems, networks, and data from malicious attacks.
    • Data
  • Member Resources
    • Cloud Wars AI Agent
    • Digital Summits
    • Guidebooks
    • Reports
  • About Us
    • Our Story
    • Tech Analysts
    • Marketing Services
    • Login / Register
Cloud Wars
    • Login / Register
Home » How Data Analytics Powers Hyperlocalization
Acceleration Economy Minute

How Data Analytics Powers Hyperlocalization

Kieron AllenBy Kieron AllenJanuary 4, 20231 Min Read
Facebook Twitter LinkedIn Email
To adjust the volume hover the cursor over the volume bar
Share
Facebook Twitter LinkedIn Email
AE Network minute logo

In episode 31 of the Acceleration Economy Minute, Kieron Allen defines the term hyperlocalization and puts it within the context of data analytics.

Highlights

00:17 — Hyperlocalization was a term coined over a decade ago and refers to the idea of targeting sales toward a specific audience in a specific geographical area.

00:40 — Kieron believes that with the rise of data capabilities and analytics, hyperlocalization will make a comeback. During the pandemic, many people were eager to support their local businesses to bring growth back to their communities.

01:26 — The amount of data that is available to companies now means it is possible for them to hone in on hyperlocal audiences. Kieron predicts this will be a big trend over the next year.

02:08 — Data analytics can be used to create targeted options for specific, hyperlocal audiences.


Want more insights into all things data? Visit the Data Modernization channel:

Data Modernization Channel Logo

customer experience data data analytics retail sales
Share. Facebook Twitter LinkedIn Email
Analystuser

Kieron Allen

Cloud, AI, Innovation
Cloud Wars analyst

Areas of Expertise
  • Business Apps
  • Cloud
  • Cybersecurity
  • Data
  • LinkedIn

Kieron Allen is a Cloud Wars Analyst examining innovations in, and the future impact of, the latest AI, cloud, cybersecurity, and data technology developments. In his ongoing analyses and video reports, Allen focuses on the platforms, applications, people, and ideas that will mold our digital future. After serving as the Online Editor for BBC Sky at Night Magazine and as the Editorial Assistant for BBC Focus Magazine, Kieron became a freelance journalist in 2015 where his focus on the business technology market became a key passion. Kieron partners with technology start-ups and organizations that share his interests in science, social affairs, non-profit work, fashion and the arts.

  Contact Kieron Allen ...

Related Posts

Cognizant and ServiceNow Unite to Centralize IT, HR, and Customer Service with AI

June 12, 2025

Microsoft-ServiceNow Partnership Focuses on Autonomous Agent Innovation

June 11, 2025

AI Agent & Copilot Podcast: Kyndryl AI Readiness Report Finds People, Orgs Have a Steep Hill to Climb

June 11, 2025

Oracle Will Leapfrog Google Cloud as World’s #1 Hottest Cloud Vendor

June 10, 2025
Add A Comment

Comments are closed.

Recent Posts
  • Oracle Surges on AI Boom as FY26 Cloud Growth to Blow Past 40%
  • Cognizant and ServiceNow Unite to Centralize IT, HR, and Customer Service with AI
  • AI Agent Security: Red Teaming Emerges as Solution to Broad Range of Threat Categories
  • Oracle’s Safra Catz: ‘Hypergrowth, Here We Come!’
  • ServiceNow and Juniper Networks Partner to Deliver AI-Powered Automation for MSPs

  • Ask Cloud Wars AI Agent
  • Tech Guidebooks
  • Industry Reports
  • Newsletters

Join Today

Most Popular Guidebooks

Accelerating GenAI Impact: From POC to Production Success

November 1, 2024

ExFlow from SignUp Software: Streamlining Dynamics 365 Finance & Operations and Business Central with AP Automation

September 10, 2024

Delivering on the Promise of Multicloud | How to Realize Multicloud’s Full Potential While Addressing Challenges

July 19, 2024

Zero Trust Network Access | A CISO Guidebook

February 1, 2024

Advertisement
Cloud Wars
Twitter LinkedIn
  • Home
  • About Us
  • Privacy Policy
  • Get In Touch
  • Marketing Services
  • Do not sell my information
© 2025 Cloud Wars.

Type above and press Enter to search. Press Esc to cancel.

  • Login
Forgot Password?
Lost your password? Please enter your username or email address. You will receive a link to create a new password via email.