Highlights
01:21 — In the latest news from Nike, figures for their flagship store in the Metaverse are outstanding. In just five months, 6.7 million people have visited Nikeland in Roblox.
01:52 — Could the Metaverse-first approach be the right approach for large corporations, like Nike, before opening real-world retail stores?
02:02 — In 2021, Nike opened 1,048 physical retail locations worldwide. So, is the news coming from Nike a catalyst for a Metaverse-first approach? Will opening new Metaverse spaces instead of looking to new retail venues increase profits and the company’s visibility?
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