This Zendesk CX Trends Report reveals that companies that are moving swiftly to adopt AI and integrate it deeply into their CX strategies are pulling ahead in their markets — realizing tremendous value from AI-based solutions. Early adopters are 128% more likely to report high ROI from their AI tools in CX.
Yet much work remains. Although AI is seen as a game-changer, many leaders face challenges in implementation, including skills gaps and data management. This report highlights the need for organizations to invest in AI, data security, and personalized customer experiences to stay competitive in a rapidly evolving digital landscape and thereby ensure their AI investments continue to pay off.